our story

Much like our ingredients, the story behind Naked Turtle is really quite simple. I’m the mom of two sun-soaked, ocean-lovin’ Florida kids. The beach is their happy place. My husband is a dermatologist. The beach is his happy place too. And me, I’m the one who loves and looks after them all. (And yes, you guessed right. I’m also beach crazy!)

My husband, Dr. Michael Gutierrez, created Naked Turtle as a suncare solution for beach bums like us. As a prominent dermatologist in the Sunshine State, he was inspired to develop a unique formula that’d be naturally good for your skin. He put both his know-how and passion to use to create Naked Turtle—trusted suncare products with no chemical sunscreen or toxins, just the good ol’ back-to-basics, vitamin-rich power of plants & minerals.

Naked Turtle is water-resistant because my kids won’t stay out of the water. It’s packed full of antioxidant-rich botanicals for the soft, sunkissed skin that I crave. And it protects and nourishes in a way that’s dermatologist approved.

Created for both our family and yours, plus the friends, pets and reefs we all love, Naked Turtle is about getting out and enjoying life’s little adventures with no worries, no footprint and no compromise.


naked philosophy 

We believe in products that do good for everyone—the ten-month old with the soft, chubby cheeks, the two-session-a-day surf rat, even the reefs and fish that make up the underwater playground you came for.

It’s why we rely on naturally-sourced, vitamin-rich ingredients. No chemical sunscreen and no toxins; just the rich, healing power of everyday plants and minerals.

Developed by Dr. Michael Gutierrez, a prominent Florida dermatologist, our formulas feature wholesome, feel-good ingredients because like you, we want what’s best for the people and places we love. For the big adventures or everyday moments, we promise an honest ingredient list that will get the job done in a way that’s safe for you and yours.

It’s all a part of our naked philosophy. Botanical, biodegradable ingredients, locally made products and cruelty-free testing mean we’ve got nothing to hide. With us, what you see is what you get, in all of our natural, nude-y goodness.

  • Made from mineral & botanical ingredients  

  • Reef-safe

  • Non-toxic

  • Hypoallergenic